Accelerating Innovation, Transforming Cities

SHIFT is a catalyst for innovators in east London. We work with startups, businesses, innovators and academics to improve local outcomes and set the standard for sustainable cities worldwide.

SHIFT accelerates innovation that transforms how we live in cities, focussing on the major challenges of city life.

Our mission

Your Real-World Testbed

Innovators often need a place to trial their idea, prove it works or roll it out at scale. Our home is east London’s Queen Elizabeth Olympic Park – a real-world testbed across 560 acres where we invite you to experiment, collaborate and innovate.

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Work With SHIFT

Through our Testbed and Ecosystem, we’re powering the next generation of city and world changing innovations. Whether you’re a startup, corporate, community group or university, we can help you transform your disruptive innovation into an everyday reality.

Chat With SHIFT

Have an idea, question, research topic or problem statement that you’d like to put to the SHIFT team?

Get in touch

Get access to our ecosystem of innovators, opportunities and partnerships in east London.

Join the ecosystem